AI case studies from a real business.
For a major UK ecommerce retailer, we built a set of AI tools that take hours of repetitive ecommerce work off the team, while people stay in control of everything that goes live.
AI Product Studio.
The challenge: every new product needed a description, SEO fields, Google Shopping data, image alt text and Amazon content, all written by hand. It was slow, inconsistent and held back new stock going live.
- Shopify
- AI copywriting
- AI imagery
- Amazon
What we built: an internal web tool that turns a product into a complete, search-ready listing in one flow. It drafts the description and SEO fields in the brand’s voice, fills Google Shopping and metafield data, writes alt text and produces AI model photography and Amazon A+ content.
Human in control: nothing reaches the live store until a person reviews and approves it on a dedicated review screen.
The result: consistent, keyword-led listings produced in a fraction of the time, with the team checking work instead of writing it from scratch.
See how the Product Studio worksAI SEO dashboard.
The challenge: product copy was written without reliable keyword data, so listings missed the phrases customers actually searched for.
- SEO
- Search Console
- Automation
What we built: a dashboard that collects keyword and search performance data every night and feeds it straight into the Product Studio’s copy engine.
The result: every new listing targets real search demand. The team can also see how search visibility is moving without pulling reports by hand.
See how the SEO dashboard worksAI-assisted email creatives.
The challenge: every campaign needed fresh creative built by hand: subject lines, copy, product blocks and images. Choosing what to feature each time was guesswork.
- Email marketing
- AI creative
- Seasonal planning
What we built: an AI tool that builds every creative a campaign needs. Tell it which products or categories to focus on and it builds the email around them. Where past email data exists, it reads what has worked before and proposes the email best suited to the time of year or season.
Human in control: the team reviews and edits every email before it is sent.
The result: campaigns ready in a fraction of the time, with creative led by data rather than guesswork.
25 years of digital delivery behind every AI build.
Before AI, our team spent decades running digital campaigns, websites and multidisciplinary teams for businesses from SMEs to household names. That experience is why our AI tools fit how businesses really work.
Could this work for you?
If your team spends hours on repetitive content, data or reporting work, the answer is very likely yes.
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