Privacy policy

How Secret Cop Ltd collects, uses and protects your personal data.

Last updated: 29/10/2026

1. Who we are

SecretCop.com is a trading name of Secret Cop Ltd, a company registered in England and Wales (company number 09029903).

Secret Cop Ltd is the data controller for personal data collected through this website.

For any privacy question or request, contact us by phone on 24/7 number to follow, by post at our registered office (shown at the foot of every page) or through our contact page.

2. The personal data we collect

  • Enquiry details: your name, business name, email address, phone number, message and preferred date and time for a call when you complete our contact form.
  • Calls with our AI assistant: when you call us or ask us to call you, our AI assistant answers. The call is recorded and transcribed. A summary of your requirements is passed to our team.
  • Client information: contact details and business information shared with us during a project.
  • Technical data: basic information your browser sends when you visit, such as IP address and browser type, used to run and secure the site.

3. How and why we use it

PurposeLawful basis (UK GDPR)
Replying to enquiries and arranging callsLegitimate interests, or steps before entering a contract
Recording and transcribing calls so our team can review your requirements and follow upLegitimate interests, or steps before entering a contract
Delivering services to clientsPerformance of a contract
Keeping business and financial recordsLegal obligation
Running and securing this websiteLegitimate interests

We do not sell your personal data. We do not send marketing emails unless you have asked to receive them. You can opt out at any time.

4. Who we share it with

We share personal data only with trusted suppliers who help us run our business, under contracts that protect your data. These include our website host, email provider, our AI call and voice provider and the business-grade AI services described in our AI use statement. Some suppliers may process data outside the UK. Where they do, we rely on UK adequacy regulations or the UK International Data Transfer Agreement or Addendum to protect it.

5. How long we keep it

  • Enquiries that do not lead to work: up to 2 years from last contact.
  • Call recordings and transcripts that do not lead to work: up to 12 months from the call.
  • Client records: 6 years after the end of the engagement, for legal and accounting purposes.

6. Your rights

You have the right to access, correct or delete your personal data, to restrict or object to how we use it, to data portability and to withdraw consent at any time. To exercise any right, contact us using the details above. We will respond within one month.

If you are unhappy with how we have handled your data, you can complain to the ICO at ico.org.uk or on 0303 123 1113. We would appreciate the chance to put things right first.

7. Cookies

See our cookie policy.

8. Changes

We may update this policy. The latest version will always be on this page.