Case study: Shopify E-Commerce B2B & Retailer

AI Product Studio. From bare product to full listing.

Built for a major UK ecommerce retailer on Shopify. It turns a bare product into a complete listing: the words, the model photography and an Amazon pack. A person checks every line before anything goes live.

01At a glance

The tool proposes. You decide.

Nothing reaches the live store until a person ticks it, row by row. AI does the research, writing and image work. Your team does the judging.

Score

Audit the catalogue

Every product gets a health score, so you know exactly which listings need work first.

Write

Draft the listing

Keyword-led copy, SEO fields, Google Shopping data and alt text, written in the brand’s voice.

Shoot

Add model photos

Optional AI model photography made from the real product photos, so it shows the actual product.

Package

Build the Amazon pack

A complete Amazon A+ pack and search fields, ready to download and upload.

Review

Check before and after

The live listing and the proposal side by side, with every change marked.

Publish

Write only what is ticked

Approved rows go to Shopify. Anything unticked stays exactly as it was.

02The catalogue

Every product scored. Every gap found.

Each product gets a health score out of 100 from 13 simple checks on the live listing. It is a tick list, not an opinion.

80 to 100

Green

The listing is in good shape.

50 to 79

Amber

Some gaps to fill.

Under 50

Red

Needs work.

The 13 checks

  • Description
  • Copy rules
  • SEO title
  • SEO description
  • Title length
  • No duplicate title
  • Images
  • Alt text
  • Material
  • Dimensions
  • Care
  • Barcode
  • Google category
Free

Run an audit

Reads every product from Shopify and checks the words, SEO, images and data. It runs in the background and takes minutes for a whole store.

Free

Check imagery

Finds products that have never been shot on a model, up to 100 at a time.

Free

Find empty listings

Lists every product with a blank description.

Pence per listing

Draft them all

Writes a draft for each empty listing, showing the count and the cost before it starts. Drafts wait in review. No bulk approve, on purpose.

03Writing a listing

One click. Four steps, in order.

Press Generate draft and the Studio researches, reads, writes and checks before a person ever sees the result.

Step 01

Research

Real UK search terms and volumes from the SEO dashboard. Terms the page already ranks for are kept. A phrase another page owns is never used, so pages do not compete with each other.

Step 02

Read the live page

Keeps what the page already does well: the product name, its feature list and the fit it states.

Step 03

Write

A description in five blocks (heading, opening, the make, features, fit and styling), plus page title, meta description, tags, collections, alt text and Google Shopping fields.

Step 04

Check

Blocks sales hype, guarantees, review claims, contact details, green claims and misspellings. A fact it cannot prove is left blank for you to fill.

Edit anything

Every row has an Edit button. Type over it, or ask for a rewrite with feedback. Only that row changes.

Standing notes

Tick “keep as a standing note” and your instruction goes with every future draft. The tool learns the house rules once.

04AI photography

Model photography without the photoshoot.

Optional. The real product photos always stay the main image. The AI uses them as its reference, so every shot shows the actual product.

Pence per shot

Make a shot

Choose the model, the setting, the framing and up to four shots at a time.

Included

Automatic checks

Colour, scale, shape, texture, hands, hardware, stray text and invented details. The checks advise. A person approves every image.

By design

Approve is not attach

Approving means you are happy with an image. It only goes onto Shopify from the review page.

Compliant

Amazon disclosure

Every AI shot carries the tag Amazon requires for an AI-generated person.

05Amazon A+ pack

Website and Amazon, from the same research.

An eight-module Amazon pack built mostly from the real photos. It reuses the listing’s keyword research, so the Amazon title and bullets target the same terms as the website. It is a download, never written to Shopify.

  1. The pack. One step writes all the words. Detail tiles are crops of real product photos and the hero places a model shot over a clean panel.

  2. Call-out editor. Click the photo, drag a point onto a feature and type a short label. The tool draws the line and the magnified circle.

  3. Dimensions editor. Place the height, width and depth lines yourself. The values come from the listing.

  4. Colourway strips. One clean strip per colour, made from approved shots.

  5. Product details and care. A spec table and a short care FAQ, kept as text so phones and Amazon search can read them.

  6. Search pack. The four fields Amazon ranks on: a title within the character limit, highlights, five bullets and backend search terms.

  7. Main gallery. Nine slots, starting with a clean product shot on white as Amazon requires, then the model shot, colourways, call-outs and feature image.

06Review

A person approves every write.

Before and after

The live Shopify listing on the left, the proposal on the right. Each row is marked Changed or Unchanged.

Tick what to write

Every row has its own tick. Untick anything you do not want. Images are never re-uploaded, only their alt text.

Checked again

The checks run once more at the moment of approval, so a failing draft can never reach the store.

Send back

Send a draft back with a note. Nothing is written and the product stays in review.

07What it costs to run

Pennies per listing, not hours.

You pay only when words or an image are created. The checks are included. Every edit after that is free. Anything made from your own photos uses no AI and costs nothing.

Connected to our AI SEO dashboard, which supplies the keyword data. The Studio keeps its own copy, so drafts still work if the dashboard is offline.

ActionRunning cost
Listing copy draft, with research and checksA few pence
AI model shot, with automatic checksA few pence
Full Amazon A+ packPence, not pounds
Rewrite one row, or fill missing detailsA few pence
Catalogue audit, imagery check, empty listingsFree
Call-outs, dimensions, colourways, galleryFree
Edits and rewrites by handFree
08Honest limits

What it will not do.

Built to support a team, not replace its judgement.

  1. Run fully automatically. A person approves every write, by design.

  2. Promise rankings or traffic. It targets real search demand. Results still depend on the market.

  3. Pass or fail a photo. The checks are advice. You decide.

  4. Invent a fact. A field it cannot prove stays blank.

  5. Touch your stock system. Stock and pricing stay exactly where they are.

09Questions

Could this work for your store?

Does it only work with Shopify?

This build runs on Shopify. The same approach can be built for other ecommerce platforms. We confirm what connects during the mapping stage, before any build is quoted.

Will it sound like our brand?

Yes. It follows your copy rules and tone of voice. Standing notes carry your house rules into every future draft. Your team can edit or rewrite any line before it goes live.

Can AI photos misrepresent our products?

Each shot uses your real product photos as its reference, is checked for colour, shape, texture and invented details. A person approves every one. Your real photos always stay the main image.

Who owns the tool?

You do. Your data, logins and the tool itself stay yours, with no lock-in to us.

What does a build like this cost?

Every build is quoted at a fixed price after we map your catalogue and workflow. Running costs are pence per listing, as shown above.

Talk to us 24/7

Want a Product Studio for your catalogue?

Talk to us any time, 24/7. Tell us about a few of your weakest listings and we will show you what the Studio would do with them.